This beginning of our third quarter 2019 has seen exciting developments and product additions in Keroche Breweries .
With great joy we have introduced KB Lager, a specially crafted, naturally brewed and highly affordable beer into the Market. Our Introductory price is at KES 120 per bottle only.
In 2008 as we launched Summit Lager we promised we would remain sensitive to what the market asks of us.
It has taken longer than expected but finally we have now come up with a unique beer that is using 70% locally grown cereals and 30% malted barley
True to our promise KB has been specially crafted using our state of the art technology and traditional brewing processes that guarantee our consumers the same experience they have been having with our other beers: Naturally brewed, No hangover, Zero sugar, no after taste and waking up in the morning with clean breath.
Thanks to KB Lager, we can now promise all Kenyan cereal farmers that this beer will be a great benefit to them because every KB lager brewed in Keroche Breweries will have 70% of their produce in it.
We will also support all Kenyan cereal farmers to continue growing quality cereals that meet international standards suitable for beer brewing.
Introduction of KB Lager in the market will support the government in growing the economy through Agribusiness by creating more revenue into the exchequer by over 2 billion shillings annually.
It will furthermore create employment both directly and indirectly by creating 400 direct job positions and thousands of indirect work opportunities through our country wide distribution network.
Our promise to the consumer is that KB Lager is a naturally brewed, specially crafted, very nutritious, very rich, full bodied and is a highly drinkable beer at an affordable rate; Our introductory price for KB Lager is at KES 120 per bottle, friendly on your pocket as well as your taste buds.
Our request to the government is to support the local entrepreneurs to achieve the innovation necessary to grow the economy through agribusiness by value addition, by creating more jobs and therefore supporting families as Keroche Breweries already intends to do.
I thank you all for being part of Keroche Breweries journey and we look forward to continuing offering beers that are the mark of SUPERIOR QUALITY and TOTAL SATISFACTION like KB LAGER.
In conclusion I wish to invite you all to taste our new KB Lager especially during this introductory price period, I promise you this is the best beer I have ever tasted!
May God bless you all.
CEO, KEROCHE BREWERIES
FORBES AFRICA BUSINESS WOMAN OF THE YEAR
GOLDEN JUBILEE AWARD - TREMENDOUS ACHIEVEMENTS IN MANUFACTURING
FORBES EAST AFRICA BUSINESS WOMAN OF THE YEAR
MORAN OF THE BURNING SPEAR (MBS)